Security Threats Emerge
That said, two-thirds of respondents are concerned about privacy. In fact, across age, gender and income, 66 percent of survey respondents express concern about privacy. Researchers say this finding highlights the need for industry participants to mitigate privacy and security concerns to drive the industry forward.
"Data security and identity protection are clearly top of mind for consumers looking at IoT products and services," said Jack Ogawa, Director of Marketing for NXP Semiconductors. "The developing IoT industry has an opportunity to utilize state of the art software and semiconductor technology to set the standard for secure connections, both in the Cloud and in the connected IoT products themselves."
Adam Kujawa, head of malware Intelligence at anti-malware and Internet security software firm Malwarebytes says we'll see the first major IoT attack in 2015.